Popular Property Descriptions - Oro Valley Real Estate
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Property descriptions, not just listing photos, can grab buyers’ attention.
Regardless of price point or region, creative, engaging home descriptions based on adjectives—as well as practical details—make a big difference when it comes to how buyers perceive a property.
If you’re expecting to find major differences between listing descriptions in the $250,000 to $500,000 range and listings in the “$1M plus range, you’ll be disappointed. An increase in buyers’ expectations, coupled with a generalized upgrade in amenities to meet those expectations, has led to the majority of listing descriptions mentioning quite similar features.
Here are some of the most popular words used in property descriptions.
Hardwood floors
Granite counters
Stainless steel appliances
Pool and spa
Open floor plan
Gourmet kitchen
Vaulted ceilings
Formal dining room
Covered patio
Natural light
Perfect location
Move-in ready
New roof
Freshly painted
Tile flooring
French doors
Large bedrooms
New carpet
Walk-in closet
Plus more
A home description can play up the property’s main assets and amenities.