Long Realty Celebrating 100 Years

Long Realty was founded in 1926 by Roy H. Long in Tucson, Arizona.
The company has grown from a small local firm into a market leader with over 1,200 licensed real estate sales associates and 34 offices across Arizona.
It’s now part of HomeServices of America, a Berkshire Hathaway affiliate.
Over the years, Long Realty has maintained a strong community presence, including charitable efforts through the Long Realty Cares Foundation, which has raised over $4 million for local charities. 
The centennial marks a century of service in Southern Arizona real estate, emphasizing their core values of Integrity, Excellence, Compassion, Leadership, and Teamwork. 
Community Impact
Long Realty has deep roots in Tucson’s history:
Helped found the Fiesta de los Vaqueros Rodeo.
Secured land for Himmel Park and built the first YMCA.
Continues to support local charities through its foundation. 
Here’s a concise historical timeline of Long Realty’s major milestones:
1926 – Founding
Roy H. Long establishes Long Realty in Tucson, Arizona, laying the foundation for one of the region’s most trusted real estate firms.
1930s–1940s – Community Building
Played a key role in founding Fiesta de los Vaqueros Rodeo.
Helped secure land for Himmel Park and built Tucson’s first YMCA, reinforcing its commitment to community development.
1950s–1970s – Growth Era
Expanded operations across Southern Arizona, becoming a dominant player in residential real estate.
Introduced innovative marketing strategies and neighborhood development projects.
1980s–1990s – Modernization
Adopted emerging technologies for real estate listings and client services.
Continued expansion into new markets within Arizona.
2000s – Strategic Partnerships
Became part of HomeServices of America, a Berkshire Hathaway affiliate, strengthening its national presence while maintaining local roots.
2002 – Long Realty Cares Foundation
Established the foundation to support local charities, raising over $4 million for community causes.
2026 – Centennial Celebration
Marks 100 years of service, celebrating a legacy of Integrity, Excellence, Compassion, Leadership, and Teamwork.
Here’s a detailed look at Long Realty’s community impact, based on both public sources and internal resources:
Long Realty Cares Foundation
Established in 2002, the foundation was created to expand philanthropic activities and provide a structured way for agents and staff to give back.
Financial Impact: Over $4 million donated to more than 200 local organizations across Southern Arizona. 
Recent Contributions: In 2025 alone, the foundation donated $126,550 to 76 local organizations, including groups focused on education, healthcare, housing, and social services. 
Mission: “Offering the promise of hope to those who need shelter, sustenance, and comfort, and the commitment to serve the needs of the communities in which we work and live.”. 
Types of Support
Education & Youth: Grants to organizations like Tu Nidito, Literacy Connects, and Junior Achievement of Arizona.
Healthcare & Social Services: Support for El Rio Health Center Foundation, Children’s Clinics, and Step Up to Justice.
Arts & Culture: Funding for Tucson Symphony Orchestra, Tucson Museum of Art, and Southern Arizona Arts & Cultural Alliance.
Animal Welfare: Contributions to HOPE Animal Shelter and Humane Society of Southern Arizona. 
Volunteerism & Local Engagement
Long Realty agents and staff not only donate but also volunteer their time with local nonprofits.
Branch offices organize community drives, such as:Food drives for the Community Food Bank.
School supply collections for Treasures 4 Teachers.
Peanut butter drives for Impact and Vail Food Bank. 
Cultural & Community Events
Sponsorship of Tucson Pops Orchestra and Tucson Jazz Festival, bringing free music and cultural experiences to the community.
Long Realty has also supported events like Festival For Life, benefiting the Southern Arizona AIDS Foundation.
Internal Commitment
Long Realty emphasizes that positively impacting people’s lives is a core purpose.
The foundation is highlighted as a key part of their culture, reinforcing values of Integrity, Excellence, Compassion, Leadership, and Teamwork. 
Here’s an overview of Long Realty’s real estate presence:
Regional Dominance
Long Realty is the leading residential brokerage in Southern Arizona, with a strong presence in Tucson and surrounding communities like Oro Valley, Marana, Vail, Green Valley, and Sierra Vista.
The company operates over 45 offices statewide, including 26 independently owned and operated affiliates, and employs more than 1,400 licensed real estate associates. 
Market Share
In the Greater Tucson Main Market, Long Realty holds the #1 position.
Market Share in Greater Tucson (Mid-Year 2025)
Market Share (Residential Sales Volume)
Long Realty 22.9% (Rank #1)
Tierra Antigua Realty 13.4%
Realty Executives Arizona Territory 8.0%
Coldwell Banker Realty 6.5%
Keller Williams Southern Arizona 5.2%
Omni Homes International 4.3%
eXp Realty 3.9%
Long Realty Leadership reflects decades of local expertise and a reputation for trust and reliability.
Coverage Across Arizona
Long Realty serves nearly every major market in Arizona, including:Phoenix Metro (Scottsdale, Paradise Valley, Mesa)
Southern Arizona (Tucson, Oro Valley, Marana, Vail)
Smaller communities like Bisbee, Nogales, Sierra Vista, and Yuma. [leadingre.com]
Global Reach
Through affiliations with HomeServices of America (a Berkshire Hathaway company), Leading Real Estate Companies of the World, and Luxury Portfolio International, Long Realty connects clients to a network of 160,000 agents in 30 countries, enabling national and international referrals and luxury property marketing. 
Technology & Innovation
Long Realty offers MLS-integrated platforms, mobile apps, and advanced marketing tools to provide real-time property data and virtual tours.
Their relocation services and partnerships with Prosperity Home Mortgage, Agave Title, and Long Insurance create a one-stop solution for buyers and sellers. 
Long Realty Celebrating 100 Years Happy Birthday